The Magic Diaper
From Mothers. For the Earth. For Babies.
We love the Sea.
but We know
they’re in Trouble,
which means
We are too.
Did you know?
50%
of the plastic waste found in the rivers
25Billion
pcs produced annually
6Million
tons plastic waste annually
500Years
are needed to decompose, while pathogens may increase the risk of antibiotic resistance
30%
of baby expenses go towards single used diapers.
77Trillion
money wasted/year
3 of 10 babies experience rashes
1 of 10 babies experience urinal infection
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What We Offer
All-day comfort: Planet-friendly design.
Breathable: Airflow keeps baby dry and comfy.
Gentle & Safe: No harsh chemicals.
Less Waste: Reusable, circular design.
Affordable: Eco options for every family.
Our Growing Impact on Lives!
>12,000 babies and 3,000 women reached
>21,000,000 single-use diapers pads avoided
>5,500 tons of plastic waste avoided
Families using Bumbi save 50% to 75% on diaper costs,
or about IDR 3 to 5 million per baby each year.
Social Return on Investment (SROI): combined savings for families and producers exceed USD 1 million.
Over 90% of babies free from diaper rash.
Over 98% of babies free from urinary infections.
Awards & Recognition
Take a closer look
Towards Surabaya Free from Single Use Diapers & Pads Waste | Top 50 Bloomberg Mayors Challenge
Towards Surabaya Free from Single Use Diapers & Pads Waste | Top 50 Bloomberg Mayors Challenge
As a Bloomberg Philanthropies 2025 Mayors Challenge Top 50 finalist, the Surabaya City, under the leadership of the Mayor, partners with Bumbi to implement behavior change through reusable diaper and menstrual pad solutions, addressing one of the most harmful plastic waste streams and advancing a city free from single-use diapers and pads.